Masthead Research

 

This Masthead is taken out of the 'Spin' Dubstep Magazine. The font is very plain and bold with white letters against a light green background. Since this font looks laid back and very straight forward, it makes the readers remember their magazine because it only has four letters. The colour scheme is also incredibly simple, salad green and white meaning that it is very easy on the eye and it is also quite noticeable. The font has no outline or a specific design to it because again, it is created to be as simple and as eye-catching as possible, however it is all in capital letters to create a slight enthusiasm. The connotation behind this masthead is that the green is a gender neutral colour so it appeals to any gender and the font is white so it is clearer to read and notice.

This Masthead is for 'RollingStone' Magazine which features different kinds of genres for rock and also Dub-step. This masthead appears to be as a single word because there is no gap between 'Rolling' and 'Stone'. However, it has two capital letters and the masthead connotes with a piece of rock rolling down a hill or any other surface.That makes the readers imagine the action and associate a rolling stone with this magazine. This masthead is also red which is a very sharp and noticeable colour, the font appears thick and pointy. The black thickness makes the masthead appear three dimensional meaning it pops out from the page and grabs the reader's attention. There is also a white outline in front of the black 'shadow'to separate the colours and add a unique design to this font which also makes it easier to read.

This Masthead is from a magazine called 'ROCK SOUND' which is a rock magazine that features electronic music. The font is very bold and slightly curvy, they are also all in capitals which makes them appear loud to the reader which connote to loud music which is rock and electronic. The masthead also possesses a logo which is on the first letter 'R', the letter itself has a gap in the middle and on the outside of the letter, there is a splatter effect which makes it look like spray paint meaning it can connote to rebelling, creativity and fun. The masthead has two separate words which clearly says 'rock' and 'sound' indicating that this magazine is in fact, a music magazine that are looking for a specific range of target audience. The colour of this masthead is red, which is a gender neutral colour, however other Rock Sound magazines have same mastheads but their colours differentiate each time which means that they might change colour to fit in with a particular topic they are doing for the magazine or to fit in with the colour scheme .

This masthead is taken out of a dubstep magazine called "Woofah". The font seems to be very stylized, uneven and even dangerous because there is an effect right in the middle of it. This effect slightly resembles broken glass or black spears which makes it more interesting to look at as well as more recognizable as a magazine. It is also white in colour against a black or dark blue background which makes it stand out and capture the viewers attention because they are completely opposite in contrast. The background itself has a slight gradient of dark blue to slightly lighter, this colour makes the viewers think a certain way because black (or dark blue) is slightly moody, unknown and even dangerous. This masthead is also the biggest text on the cover which also makes it stand out compared to everything else around the magazine.

I have experimented with different fonts to see which one would match my chosen genre the most. I believe that Bauhaus 93 which is the 12th font from top to bottom as the best font which matches with dub-step and beats because it looks quite modern compared to other fonts. In my opinion, the worst looking font in probably the third one from the bottom, I believe so because it does not match with my chosen topic and would match more with a furniture or a fashion type of  magazine, it also looks slightly old-fashioned.